Wednesday, June 02, 2010

Is "unfriend" a word?

The 2010 AP Style guide, "the essential tool for writers, editors, students and public relations specialists," according to its website, has just been released. This reference is used to determine such things as what new terms are acceptable when referring to social media. In it, "friend" and "unfriend" are both verbs. I don't know about you, but we regularly disagree on this point in my house. Other terms found in this edition include app, e-reader (still gets the hyphen), and flu-like.

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Tuesday, June 01, 2010

Watch what I do, not what I say

This week the French Open tennis tournament is going on. As always, there is plenty of good tennis and some drama to be had. In honor of this tournament, I offer you this thought provoking video about the disconnect between what people do and why they think they do it. Malcolm Gladwell, well known author of books like The Tipping Point and Outliers, and sometimes iconoclast, is talking about why focus groups don't work that well, and he uses interviews with the world's best tennis players to help illustrate his point.

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